About Us
Our Mission
The founder is an integral part of the brand’s origin story, so making her the star of the page works. Think about including additional elements, like Bossy has, that can strengthen your About Us page, such as a welcome YouTube video and links to partner charities and certifications.
LWhen you craft your About page, don’t forgo creativity for the sake of being professional, especially if that isn’t a value your brand stands for. What matters is that your brand is relatable to its target audience and meets them where they’re at
While this approach can work, be careful not to sound too stiff and unrelatable. To balance that, Allbirds uses simple copy and puts a face with a name by including images of its founders.
Highlight your relevant professional experience, including your current or previous job titles and any notable achievements. For example, “I’ve been working in marketing for about 5 years now, and I’m currently a Senior Marketing Manager at my company. Last year, I led a successful campaign that resulted in a 20% increase in sales.”
Anna Deynah
Founder at ET Company
Highlight your relevant professional experience, including your current or previous job titles and any notable achievements. For example, “I’ve been working in marketing for about 5 years now, and I’m currently a Senior Marketing Manager at my company. Last year, I led a successful campaign that resulted in a 20% increase in sales.”.
Maria Kate
Photographer at Studio LA
Highlight your relevant professional experience, including your current or previous job titles and any notable achievements. For example, “I’ve been working in marketing for about 5 years now, and I’m currently a Senior Marketing Manager at my company. Last year, I led a successful campaign that resulted in a 20% increase in sales.” Related.